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August 15, 2019 | Last Modified: 2019
Travel Experience
Muanjoy is a lifestyle product brand, inspired by simple ways of life and local people in Phrae province, a little tranquil town in the north of Thailand. Premium local products from Muanjoy Valley, the land of joyfulness surrounded by the beautiful mountains in the north of Thailand. Their products are produced by local producers who specialise on their works.
Responsibility
They are working closely with local farmers and skilled craftsmen in Muanjoy community to develop high-quality natural products from local raw materials by adapting local wisdom and new technologies to create something new that is valuable for customers. Their mission is to create sustainable development by utilizing local treasures and skilled craftsmanship to revitalize and strengthen the local communities. They bring in innovation, technology and creative design to enhance local products so as to increase their competitiveness and facilitate access to the national and even international markets.
Business Case
They generate job opportunities for local young people to return home, to develop our community to be ready for the rapid pace of development from outside. They want to build a sense of ownership among them. They also expect to export our products to send quality food to other countries as well as in Thailand.
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