Mekong Tourism

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GMS Tourism Sector Strategy 2016-2025

Proudly contributed by JENS THRAENHART

Company contributor Mekong Tourism Office

Company contributor Asian Development Bank

GMS Tourism Sector Strategy 2016-2025

Country: Regional
Language: English
Year: 2016
Pages 70
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Publication Author
Mekong Tourism Coordinating Office (MTCO)

Description
In 2004-2005, at the request of the GMS TWG and with the support of the Asian Development Bank (ADB), the first GMS Tourism Sector Strategy (GMS TSS) was formulated. The updated strategy, as the previous one, envisions the GMS as a single destination, with strong focus on culture, nature and adventure. The intention of the strategy is to inspire not only the governments of the subregion, but also all its stakeholders, particularly in the tourism industry, to promote a sustainable development of tourism, respectful of its people, and cultures, enhance and protect its unique natural and cultural heritage, and fostering poverty alleviation schemes. Finally, the strategy delivers a truly unique Mekong brand of tourism that showcases the subregion’s incomparable beauty, diversity, and spirit, and brings its people a better quality of life. In 2016, the GMS TWG updated the document to guide subregional tourism cooperation through 2025.

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